Top 5 Social Networking Apps on iOS in Madagascar Q4 2023

In the fourth quarter of 2023, the top 5 social networking applications on iOS in Madagascar demonstrated varied performance in terms of downloads, active users, and revenue. This data, sourced from Sensor Tower, provides insights into the trends for each app.

WhatsApp Messenger saw a consistent level of weekly downloads, peaking at 706 in mid-October, before gradually declining to 476 by the end of December. Its weekly active users remained relatively stable, fluctuating slightly around the 24K mark throughout the quarter.

Messenger had a steady download rate, starting at 662 weekly downloads in late September and ending at 584 in the last week of December. The app's weekly active users showed a slight increase, reaching a peak of 43.2K in early December.

Facebook experienced moderate fluctuations in weekly downloads, with a high of 498 in mid-December. Its weekly active users saw a gradual increase, peaking at 19.1K in the final week of December. The app also generated some revenue, with a notable peak of $64 during the week of December 18.

Telegram Messenger maintained a consistent download rate, fluctuating around the 240 to 270 range. Weekly active users, however, showed a slight decline from 10.8K to 9.8K over the quarter. The app's revenue remained minimal, with minor peaks of $2 in multiple weeks.

Threads, the newest entrant, had a gradual increase in weekly downloads, peaking at 360 in mid-December. The app's weekly active users saw significant growth, starting at 1.2K in late September and reaching 2.6K by the end of December.

These insights highlight the varying engagement levels and growth trends of social networking apps in Madagascar during Q4 2023. For more detailed analytics and insights, visit Sensor Tower.